graphic, web, UI, UX, Product Designer.
I’ve been working in the gaming and sports betting world for the past 13 years, At Casumo, I led design through huge growth, from a startup team of 2 to 20+ highly engaged designers. I built robust atomic design systems, was an early Figma adopter and led industry changing, award winning projects.
How I lead design teams
- We focus relentlessly on experience. The best product experience will win. Crafting a delightful experience is hard, but it’s always worth it.
- I drive super high alignment with super high engagement. My teams understand as much as possible about the problems and business challenges we are trying to solve, and go all-in to find the best solutions.
- I believe design teams can do more than ship features. They can help inspire and shape an organisation’s collective imagination.
- Design Systems
- Scalable Design
- Responsive Web Design
- Mobile App Design
- Motion Design
- Design Team Standards
- Art Direction
- Raising the Bar Together
- Bringing others on the Journey
- User Testing
- Information Architecture